Research

Esther Uduehi’s untraditional path, wide-ranging experiences and intellectual drive have led to an extraordinarily impactful early career in marketing

Research by Weili Ge finds prosocial CEOs increase company value and stakeholder satisfaction

Nidhi Agrawal offers a few simple, proven tips for setting—and achieving—your goals in 2023

Instant credit platforms can be hazardous to your financial health

Social media platforms need to do more to protect kids from rampant—and viral—toxic comments

An uncommon method of voting may be the best way to reach optimal group decisions

Research by Robert Palmatier pinpoints the dos and don’ts of effective influencer marketing

In times of crisis, a culture of collective empathy is key to keeping employees authentically engaged

A novel approach to understanding the drivers of engagement and exhaustion at work